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KHESHO is a member-only e-learning platform built exclusively for artists, musicians, managers ,and marketers. It delivers clear, practical insight on branding, content, paid ads, and audience growth, directly from people who have actively done the work. No theory. No gatekeeping. Just the information that creatives usually spend years figuring out on their own.
The music industry suffers from gatekeeping disguised as “experience.” Khesho exists to remove that friction. Our belief is simple: when the right information is accessible, creatives make better decisions, move faster, and keep more control. Transparency should not be a privilege.
Members receive full access to the flagship course led by founder Rahim “Cass” Karenga, alongside future courses from artists, marketers, and music executives actively operating at a high level. Early adopters will have their membership fee permanently fixed, even as the platform expands.
You're learning how modern artists and creative teams actually grow. That includes how to build a brand that people recognise, create content that travels, use paid ads intelligently, and make decisions based on audience behaviour, not assumptions. The focus is on systems, strategy, and execution that compound over time.
Both, but it is not entry-level thinking. Whether you are early in your journey or scaling what already works, KHESHO focuses on principles, systems, and decisions that compound over time, Giving you value throughout your journey.
KHESHO is designed to fit into how you already consume content. It will be available via our app across smartphones, desktop, laptop, and smart TVs, structured like a premium streaming experience, not a classroom.
KHESHO is scheduled to go live in 2026. Over 1,500 artists and creatives have already joined the waitlist, with a capped rollout planned to maintain quality, access, and experience.
JOIN WAITLIST
With over 1,000 creatives already on the waitlist, Join now to access the thinking shaping artists in 2026.